Over the past 15 years, the International Marketing Trends Conference has welcomed researchers and professionals from more than 72 countries to investigate and discuss the trends in Marketing and Marketing Strategies.


In the recent years, a number of specific topics of the conference have appeared to gain a high level of interest and generate a large amount of publications. The idea of creating dedicated symposiums has appeared as a natural move.

Hotels - Accomodation



Please find some hotel suggestions below :

  • HOTEL VERLAIN - 97 rue Saint Maur - 75011 Paris - Tel. : +33(0)


  • IBIS MENILMONTANT - 80 rue de la Folie Régnault - 75011 Paris - Tel. : +33(0)



Roma (Italy) is the official venue of the 21st International Marketing Trends Conference on January 20-22 2022.


The conference will be an ON SITE event, that will take place in historical Roma, at LUMSA Università.

Since the sanitary regulations for attending congresses in Italy may be subject to changes, we suggest that you regularly check their evolution.

Organizing Committee

The conference organizers are:

Françoise CONCHON
President International Marketing Trends Conference
INSEMMA Market Research


Coordination Team

Conference Secretariat
c/o ESCP Europe
Venise-Paris Marketing
79, avenue de la République
75543 Paris Cedex 11