Scientific Committee

 

INTERNATIONAL MARKETING TRENDS CONFERENCE

SCIENTIFIC COMMIITEE CO-CHAIRS:

  • Pr. Jean-Claude ANDREANI, ESCP Europe (France)
  • Pr. Roger BENNETT, London Metropolitan University (UK)
  • Pr. Umberto COLLESEI, Università Ca' Foscari Venezia (Italy) Member of Honour
  • Pr. Michael HAENLEIN, ESCP Europe (France)
  • Pr. Michael LINGENFELDER, Philipps-Universitat Marburg (Germany)
  • Pr. Alberto PASTORE, Università di Roma La Sapienza (Italy)
  • Pr. Maria-Jesús YAGÜE GUILLEN, Universidad Autónoma de Madrid (Spain)

 


 

The Scientific Network of the International Marketing Trends Conference consists of a Conference Board, 15 Country Committees and a Doctoral Committee.

 

Over the years, the Conference has been supported by an International Scientific Committee of approx. 200 senior academics. 

 

The objective of the Conference Board is to help harmonize the decisions taken on the national level in order to ensure a consistent editorial policy of the conference. The Conference Board decides on the final acceptance of all submissions, based on the input of the reviewers and its own assessment of the scientific quality of the contributions.

The Conference Board is composed of three members: Jean-Claude ANDREANI, Michael HAENLEIN and Maria-Jesús YAGÜE

 

BRITISH COMMITTEE:

  • ASHFORD, Ruth, MMU Business School (Chair)
  • BARRON Paul, Edinburg Napier Universiry
  • BENNETT, Roger, London Metropolitan University
  • CASSIDY, Kim, Nottingham Business School
  • DAWSON, John, University of Edinburgh
  • EGAN, John, London South Bank University
  • ENSOR, John, Napier University
  • FILL, Chris, Portsmouth University
  • HALLIBURTON, Chris, ESCP Europe
  • HARRIS, Phil, Chester University
  • HART, Susan, University of Glasgow
  • LINDRIDGE, Andrew, Open University
  • LITTLER, Dale, University of Manchester
  • MEGICKS, Phil, University of Plymouth
  • OESTREICHER, Klaus, University of Worcester
  • PATTERSON Anthony, University of Liverpool
  • PALMER, Adrian, University of Wales Swansea
  • ROPER, Stuart, Manchester University
  • TURNBULL, Peter, Birmingham University
  • WAGNER Beverly, University of Strathclyde, Glasgow
  • WHITELOCK, Jeryl, University of Bradford

CANADIAN COMMITTEE:

  • CODERRE, François, Université de Sherbrooke (Chair)
  • BRUNET Johanne, HEC Montreal
  • DESCHENES Jonathan, HEC Montreal
  • DUSSART, Christian, HEC Montréal
  • FONTAINE, Richard, Université du Québec (UQAM)
  • MARTICOTTE, François, Université du Québec (UQAM)
  • PONS, Franck, Université de Laval
  • SIGUE Simon, Athabasca University, Alberta

CHINESE COMMITTEE:

  • LU, Taihong, Sun Yat-Sen University (Chair)
  • CHEN, Rong, Tsinghua University
  • FENGJIE, Jing, Huazhong University, Wuhan
  • FU, Guoqun, Peking University
  • GAO ChonYan, University of International Business and Economics, Beijing
  • GUIHUA, Li, Business School of Nankai University
  • HE, Jiaxun, East China Normal University
  • LI, Guihua, Nankai University
  • PENG, Siqing, Peking University
  • PORNPITAKPAN Chanthika, University of Macau
  • SHAO Jingbo, Harbin Institute of technology
  • WANG, Tao, Wuhan University
  • WANG, Xingyuan, Shandong University
  • WANG, Yonggui, University of Beijing
  • ZHAN Jing,Huazhong University, Wuhan 

EASTERN EUROPE COMMITTEE: Poland, Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Russia  , Slovakia, Ukraine

  • PILARCZYK, Bogna, Poznan University (Chair)
  • CHYTIL Zdeněk, University of Economics, Prague, Czech  Republic
  • DANCHENOK, Larisa A., Moscow State University, Russia
  • ERCSEY, Ida, Szechenyi Istyan University, Hungary
  • GERASIMENKO, Valentina V., Moscow State University, Russia
  • HOFMEISTER, Agnès, Corvinus University of Budapest, Hungary
  • JOZSA, Laszlo, Szechenyi Istvan University, Hungary
  • MAKAROVA Ekaterina, University of Niznhny Bovogorod, Russian Federation
  • MIRONSKA Dominika, Warsaw school of economics, , Poland
  • Mróz-Gorgoń Barbara, Wroclaw University of Economics, Poland
  • Nestorowicz Renata, Poznan University, Poland
  • REKETTYEGabor, University of Pecs, Hungary
  • RUTKOWSKY Ireneusz, Poznań University of Economics, Poland
  • SKOROBOGATYKH Irina I., Plekhanov Russian Academy of Economics

FRENCH COMMITTEE: 

  • TRINQUECOSTE, Jean-François, Université Bordeaux IV (Chair)
  • BENAVENT, Christophe, Université Paris X
  • BOSS, Jean-François,HEC Paris
  • BOURGEON-RENAULT, Dominique, Université de Bourgogne, Dijon
  • BREE, Joël, Université de Caen
  • CEGARRA, Jean-Jack, Université de Lyon
  • CHANDON, Jean-Louis, INSEEC, Monaco
  • CHIROUZE, Yves, Université Montpellier I
  • CLIQUET, Gérard, Université de Rennes
  • COVA, Bernard, Euromed Marseille
  • CRIE, Dominique, Université Lille I
  • DECAUDIN, Jean-Marc, Université de Toulouse
  • DESHAYES, Philippe, Ecole Centrale Lille
  • DESMET, Pierre, Université Paris Dauphine - ESSEC
  • DOREY, Françoise, ESC Rouen
  • DOUARD Jean-Pierre, Université de Lorraine, Metz
  • DOSQUET Frédéric, ESC Pau
  • DUBOIS, Pierre-Louis, Université de Panthéon Assas, Paris II
  • FILSER, Marc, Université de Bourgogne II
  • FOURNIER, Christophe, Université de Montpellier II
  • GIANNELLONI, Jean-Luc, Université de Savoie
  • GIRAUD, Georges, Enita Clermont-Ferrand
  • GOLLETY Mathilde, Université Paris II Panthéon Sorbonne
  • GUIOT, Denis, Universite Paris Dauphine
  • HERMANN Jean-Kuc, Université de Lorraine, Metz
  • JALLAIS, Joël, Université Rennes I
  • JOLIBERT, Alain, Université de Grenoble
  • JULIEN, Anne, Reims Management School
  • KIMMEL Allan, ESCP Europe, Campus Paris
  • LADWEIN, Richard, Université de Lille I
  • LECOEUVRE, Laurence, SKEMA Lille
  • LEMOINE, Jean-François, Université de Paris I
  • MANZANO, Myriam, Université de Paris V
  • MARTIN, Jean-Louis, Ecole nationale Superieure des Industries Textiles
  • MEYER-WAARDEN Lars,Ecole de Management de Strasbourg
  • MENVIELLE Loic, EDHEC Business School, Nice
  • MICHEL Géraldine Université de Paris 1
  • MORIN-DELERM Sophie, Université Paris Sud
  • MOULINS, Jean-Louis, Université de la Méditerranée Aix-Marseille 
  • NEGRO, Yves, Université Lyon III
  • PACHE, Gilles, Université de Montpellier I
  • PEDERZOLI Daniele, Neoma business school, Rouen
  • PINSON, Christian, INSEAD Fontainebleau
  • PRAS, Bernard, Université Paris Dauphine - ESSEC
  • ROEHRICH, Gilles, Université de Grenoble
  • ROUX Dominique, Université de Paris sud
  • ROUX, Elyette, Université Paul Cézanne Aix-Marseille III
  • SALERNO, Francis, Universté de Lille
  • TOURNIS Nadine, Université de Nice Sophia Antipolis
  • URIEN Bertrand, Université de Bretagne Occidentale, Brest
  • VALETTE-FLORENCE, Pierre, Université de Grenoble
  • VERNETTE, Eric, Université de Toulouse
  • VOLLE, Pierre, Université Paris-Dauphine
  • WALLISER Björn, Université de Nancy

GERMAN COMMITTEE:

  • LINGENFELDER, Michael, Philipps Universität Marburg (Chair)
  • BACKHAUS, Klaus, WWU Münster
  • BAIER, Daniel, Brandenburg University of Technology
  • BİLGİN Zeynep, ohannes Kepler University - Linz, Austria
  • BLASEK Katrin,University of Wildau
  • BRUHN, Manfred, Universität Basel
  • KOSCHATE FISCHER  Nicole, University of Erlangen-Nuremberg
  • DECKER, Reinhold, Bielefeld University
  • GEDENK, Karen, Universität zu Köln
    • GROPPEL KLEIN, Andrea, Universität des Saarlandes
    • HOLZMUELLER, Hartmut H., University of Dortmund
    • JACOB, Frank, ESCP Europe Berlin
    • KLEINALTENKAMP, Michael, Freie Universität Berlin
    • KUHL, Rainer, Justus Liebig Universität, Giessen
    • KÜHL Rainer, Justus-Liebig-University
    • LOBLER, Helge, University of Leipzig
    • MATTMULLER, Roland, EBS Oestrich-Winkel
    • MUHLBACHER, Hans, Innsbruck University
    • RAABE, Thorsten, Carl von Ossietzky University Oldenburg
    • SILBERER, Günter, Universität Göttingen
    • TEICHERT, Thorsten, Universität of Hamburg
    • VOIGT, Kai-Ingo, Universität Erlanger-Nürnberg
    • WIEDMANN, Klaus-Peter, Leibniz Universität Hannover
    • WIESEKE, Jan, Ruhr Universität Bochum
    • WUHRER, Gerhard, Johannes Kepler University, Linz, Austria

    GREECE / CYPRUS / ISRAEL COMMITTEE:

    • DIMARA Efthalia, University of Patras
    • GROUGIOU Vassiliki, International Hellenic University Thessaloniki
    • JAFFE Eugene, Bar-Ilan University,, Emek Hefer, Israel 
    • KARAYANNI DespinaUniversity of Patras
    • KOKKINIS Georgios, Alexander Institution of ,Thessaloniki
    • KYRIAZOPOULOS Panagiotis, Institute of Piraeus, Athens
    • MARIDIS Savvas Institut of Thessaloniki
    • iNICOLETTI MORPHITOU Ria University of Nicosia, Cyprus 
    • TIKIDOU Irene,, ATEI Thessaloniki Business Shool
    • VRONTIS, Demetris, University of Cyprus

    INDIAN COMMITTEE:

    • KOSHY, Abraham, IIMA Ahmedabad (Chair)
    • ACHARY Amaswinl, International Management Institute, New  Delhi
    • BASALINGAPPA, Anita, Mudra Institute of Communications, Ahmedabad
    • CHATTERJEE, Chandan, SIMC Pune
    • DATTA, Saroj Kumar, MITS, Rajasthan
    • FADNAVIS, Milind, IMT Nagpur
    • GARIMELLA, Somayajulu, IMI New Delhi
    • HAVALDAR, Krishna, ABA Karnataka, Bangalore
    • JAIN  Sanjay, Nirma university, Ahmedabad
    • KANAGAL, Nagasimha, Indian Institute of Management, Bangalore
    • KAMATH Renuka, S. P. Jain Institute , Mumbai
    • JAIN Sanjay, Nirma university, Ahmedabad
    • KAMISHRA Ashis, IMM Bangalore
    • POOR, Ashok, Management Development Institute, Gurgaon
    • PRIYA, Pankaj, Birla Institute of Management Technology, Greater Noida
    • PRIYA Preeti, IRM Anand
    • SADT Ashish, Indian Institute of Management, Indore
    • SHANKER, Ravi, IIFT Bhawan New Delhi
    • SINGH, Deepali, ABV-IIITM, Gwalior
    • SWAMI, Sanjeev, DEI, Agra 
    • SRIVASTAYA Arpita, XLRI - Xavier School of Management, ,Jamshedpur

    ITALIAN COMMITTEE:

    • PASTORE, Alberto, Università di Roma La Sapienza (Chair)
    • BACCARANI, Claudio, Università di Verona
    • BERTOLI, Giuseppe, Università di Brescia
      • BURRESI, Aldo, Università di Firenze
      • BURSI, Tiziano, Università di Modena e Reggio Emilia
      • BUSACCA, Bruno, Università di Bocconi Milano
      • CARU Antonella, Università Bocconi di Milano.
      • CASARIN, Francesco, Università Ca'Foscari Venezia
      • CHECCHINATOFrancesca, Università Cà Foscari Venezia
      • CHERUBINI, Sergio, Università Tor Vergata di Roma
      • CRISTINI, Guido, Università di Parma
      • CEDROLA Elena, University of Macerata
      • DALLI, Daniele, Università di Pisa
      • FAZZINI Marco, Università Europea di Roma
      • FIOCCA Renato, Università catholica, Milano
      • FRANCH, Mariangela, Università di Trento
      • LUCERI Beatrice, Università degli Studi di Parma
      • LUGLI, Gianpiero, Università di Parma
      • MATTIACCI, Alberto, Università di Roma La Sapienza
      • PENCARELLI, Tonino, Università di Urbino Carlo Bo
      • PILOTTI, Luciano, Università degli Studi di Milano
      • PRATESI Carlo Alberto,  Università Roma Tre.
      • RESCINITI  Ricardo, Università degli Studi del Sannio.
      • RICOTTA Francesco, Sapienza University of Rome
      • SEBASTIANI Roberta, CATHOLIC UNIVERSITY OF SACRED HEART, Milan
      • STAMPACCHIA, Paolo, Università degli Studi di Napoli Federico II
      • VALDANI, Enrico, Università Luigi Bocconi di Milano
      • VARALDO, Riccardo, Scuola Normale di Pisa

      JAPAN / ASIA PACIFIC COMMITTEE:

      • MINAMI, Chieko, Kobe University (Chair)
      • CHAN, Fiona,, Massey University New Zealand 
      • KONDO, Kimihiko, Otaru University of Commerce, Japan
      • FUKUTOMI Gen, Kyoto Sangyo University, Japan
      • NAGASAWA Shin’ya, Waseda University, Tokyo
      • PETTIGREW, Simone, University of Western Australia
      • SHIRAI, Miyuri, Yokohama National University, Japan
      • TAM Leona, University of Wollongong, Australia
      • WHITE, Lesley, University of Sydney, Australia
      • YANG, Chyan, Naional Chiao Tung University, Taiwan

        MAGREB COMMITTEE: Algeria, Marocco, Tunisia

        • KHALBOUS, Slim, IHEC Carthage (Chair)
        • BEHLSEN Nouredine, High School of Management, Tangier, Marocco
        • BEN LALLOUNA, Hajer, Ecole des Communications de Tunis
        • BEN YAHIA, Ali, Institut Supérieur de Gestion
        • BILGIN, Zeinep, Marmara University, Tunisia
        • BOUDALI METHEMEM Rim, Manouba university, Tunis
        • DEBABI, Mohsen, ESC Mannouba, Tunisia
        • DANGUIR ZINE Samira, IHEC – CARTHAGE, Tunisia
        • EL AOUD, Nibrass, IHEC Sfax, Tunisia
        • HAJER BEN LALLOUNA, Ecole Supérieure des Communications de Tunis , Tunisia
        • METHAMEM BOUDALI, Rim, ESSEC Tunis
        • MEZGHENNI DHOUIB, Ramla, Ecole Supérieure de Commerce de Tunis
        • MZOUGHI, Nabil, Institut Supérieur de Gestion de Sousse, Tunisia
        • SAIED BEN RACHED, Kaouther, Faculté Sciences Economiques de Gestion de Tunis
        • SMAOUI, Fatma, ISG de Tunis
        • SRARFI TABBANE Rym, University of Manouba , Tunisia

        NORTHERN EUROPE COMMITTEE: Denmark, Estonia, Latvia, Lithuania, Norway, Finland and Sweden

        • HANSEN, Torben, Copenhagen Business School (Chair)
        • CHRISTENSEN, Karen, University of Bergen, Norway 
        • DANILOVIC, Mike, Jönköping International Business School, Sweden
        • DE PELSMACKER, Patrick, University of Antwerp, Belgium
        • HAMMERVOLL, Trond, Harstad University College, Norway
        • KOELEMEIJER Kitty, Nyenrode Business Universiteit, The Nertherlands
        • JENSEN, Jan Moller, University of Southern Denmark
          • KOELEMEIJER, Kitty, Nyenrode Business Universiteit, The Netherlands
          • KUOPPAKANGAS Päivikki, University of Turku, Finland
          • LAAKSONEN, Martti, University of Vaasa, Finland
          • LEPPIMAN Anu,Tallinn University, Estonia
          • LILJANDER, Veronica, Hanken School of Economics, Helsinki, Finland
          • MARELL, Agneta, Umea University, Sweden
          • MOISANDER, Johanna, Aalto School of Economics, Helsinki, Finland
          • OSSIANSSOU Eva,,Göteborg University, Sweden
          • PONCIN Ingrid, Université catholique de louvain, Belgium
          • PREIHOLT, Hakan, Stockholm University, Sweden
          • SMICHDT Marcus, Copenhagen Business School, Denmark
          • ROOZEN, Irene, University College of Brussels, Belgium
          • SOLLGAARD Hans Stubbe, University of Southern Denmark
          • THOMSEN, Thyra Uth, Copenhagen Business School, Denmark
          • TIKKANEN, Henrikki, Aalto School of Economics, Helsinki, Finland
          • VYNCKE, Patrick, Ghent University, Belgium

          PORTUGUAL / BRAZIL COMMITTEE:

          • CORTE REAL Ana, Universidade Catolica Portuguesa (Chair)
          • BRITO, Carlos, Universidade de Porto, Portugal
          • CESAR MACHADO, Joana, Universidade Catolica Portuguesa, Portugal
          • CHIMENTI Paola, COPPEAD the Federal University of Rio de Janeiro, Brasil
          • DIDONET Simone Regina, Universidade Federal do Paraná, Brasil
          • DIONISIO, Pedro, ISCTE Lisboa, Portugal
          • LAS CASAS, Alexandre, Universidade Catolica de Sao Paulo, Brasil
          • MAZZON Jose alfonso, University of Sao Paulo, Brazil
          • MOURA E SÁ Patrícia Helena, University of Coimbra, Portugal
          • NOGUERO Roberto, The Federal University of Rio de Janeiro, Brasil
          • PALANDI, José, Universidade Catolica de Sao Paulo, Brasil
          • PEREZ, Clotilde, Universidade de Sao Paulo, Brasil
          • SIMOES, Claudia, Universidade do Minho, Portugal
          • SOARES, Ana Maria, Universidade do Minho, Portugal
          • TEXEIRA Sabdrina, Polytechnic Institute of Porto, Portugal
          • TOALDO Ana Maria, Federal university of Paranà, Brasil
          • TOLEDO, Geraldo, Universidade de Sao Paulo, Brasil

          SPANISH COMMITTEE:

          • BERNE-MANERO, Carmen, Universidad de Zaragoza (Chair)
          • ALFARO FAUS, Manuel, ESADE Barcelona
          • BAENA Veronica, Universidad Europea de Madrid
          • BARREIRO FERNANDEZ, Jose Manuel, Universidad de Santiago de Compostela
          • BEERLI PALACIO, Asuncion, Universidad de Gran Canaria
          • CAMPO MARTINEZ,Sara, Universidad Autónoma de Madrid
          • ECHEBARRIA MIGUEL, Carmen, University of the Basque Country, Bilbao
          • GIL SAURA, Irene, Universidad de Valencia
          • GOMEZ BORJA,Miguel-Angel, Univeridad de Castilla la Mancha
          • GONZALEZ-GALLARZA, Martina, Universidad de Valencia
          • GONZALEZ BENITO, Oscar, Universidad de Salamanca
          • JIMENEZ-ZARCO, Ana-Isabel, Universitat Oberta de Catalunya
          • LADO COUSTE, Nora, Universidad Carlos III de Madrid
          • LADRON DE GUEVARA MATINEZ, Antonio, Universidad Pompeu Fabra, Barcelona
          • LUQUE MARTINEZ, Teodoro, Universidad de Granada
          • MARTIN SANTANA, Josefa D, Universidad de Las Palmas de Gran Canaria
          • MARTIN VELICIA, Felix, Universidad de Sevilla
          • MARTINEZ-RUIZ, Marina Pilar, Universidad de Castilla La Mancha
          • MAS RUIZ, Francisco José, Universidad de Alicante
          • MENDEZ GARCIA DE PAREDES, Jose Luis, Universidad Autónoma de Madrid
          • MOLERO AYALA, Victor, Universidad Complutense de Madrid
          • MOLINER TENA, Miguel Angel, Universitat Jaume I Castellon
          • MOLINILLO JIMENEZ, Sebastián, Universidad de Málaga
          • MOLLA DESCALS, Alejandro, Universidad de Valencia
          • MONDEJAR JIMENEZ, Juan-Antonio, Universidad de Castilla la Mancha
          • MUGICA GRIJALBA, José Miguel, Universidad Pública de Navarra
          • OLABARRI FERNANDEZ, Elena, Universidad del Pais Vasco
          • OUBIÑA BARBOLLA, Javier, Universidad Autónoma de Madrid
          • PLACER GALAN, José Luis, Universidad de León
          • POLO REDONDO, Yolanda, Universidad de Zaragoza
          • REDONDO BELLON, Ignacio, Universidad Autónoma de Madrid 
          • RODRIGUEZ DEL BOSQUE, Ignacio, Universidad de Cantabria
          • RUBIO BENITO, Natalia, Universidad Autónoma de Madrid
          • SERRA CANTALLOPS Antoni, Universitat de les Illes Balears
          • VILLASEÑOR ROMAN, Nieves, Universidad Autónoma de Madrid
          • YAGÜE GUILLEN, Maria-Jesús, Universidad Autónoma de Madrid

          SWISS COMMITTEE:

          • BERGADAA, Michelle, University of Geneva
          • COURVOISIER, François, Haute Ecole de Gestion ARC, Neufchâtel
          • TOMCZAK, Torsten, Universität St-Gallen

          TURKISH COMMITTEE:

          • KURTULUS, Kemal, Istanbul University, Turkey, Chair

          • BISSON Christophe, Kadir Has University, Turkey

          • DEMIR, Filiz Otay, Maltepe University, Istanbul, Turkey

          • GURKAYNAK, Nilgun, Izmir University of Economics, Turkey

          • KIRDAR, Yalçin, Gediz University, Turkey

          • KOKSAL, Mustapha, Kocaeli University, Turkey
          • KURTULUS, Kemal, Istanbul University, Turkey
          • SAY Tansu, Univerdity of Kocaeli, Izmit, Turkey
          • TENGILIMOGLU, Dilaver, Gazi University, Turkey
          • TUNCER, Dogan, Baskent University
          • UNER, Mithat, Gazi University, Turkey
          • YALMAN, Neva, Yeditepe University, Turkey

          US COMMITTEE:

          • SEXTON, Donald, Columbia University (Chair)
          • BAILEY, Ainsworth, University of Toledo, Ohio
          • CHEN, Yuxin, Stern School of Business, New York
          • FLINT Dan, Unversity of Tennessee, Knoxville
          • INMAN, J.Jeffrey, University of Pittsburgh
          • MADDOX, Lynda, George Washington University
          • McLEOD, Jr., Raymond, Southwestern University, Georgetown
          • MURPHY, Patrick, University of Notre Dame
          • OSWALD, Laura, University of Illinois
          • VILLAS BOAS, J.Miguel, University of California, Berkeley

          DOCTORAL COLLOQUIUM COMMITTEE: 

          • LEMOINE Jean-François, Université Paris 1 - France (Chair)
          • OKAZAKI Shintaro, Kings College of London - UK (Chair)
          • BENAVENT Christophe, Université Paris X - France
          • BENNETT, Roger, London Metropolitan University - UK
          • CORTE-REAL, Ana, Universidade Catolica Portuguesa - Portugal
          • DALLI, Daniele, Pisa University - Italy
          • FONTAINE, Richard, Université du Québec (UQAM) - Canada
          • HANSEN, Torben, Copenhagen Business School - Denmark
          • LILJANDER, Veronica, Hanken School of Economics - Finland
          • MADDOX, Lynda, George Washington University - USA
          • MOULINS Jean-Louis, Université Aix-Marseille - France
          • MUGICA José Miguel, Universidad Pública de Navarra, Pamplona - Spain
          • PASTORE Alberto, Università di Roma La Sapienza - Italy
          • ROUX, Elyette, Université Paul Cézanne Aix-Marseille - France
          • SALERNO, Francis, Université de Lille - France
          • YAGÜE, Maria Jesús, Universidad Autónoma de Madrid - Spain

           

          BEST THESIS AWARD - MARKETING TRENDS COMMITTEE:

          • Scientific Committee:
          • Pr. Maria-Jesus YAGÜE GUILLEN (Chair) 
          • Pr. Natalia RUBIO BENITO (Chair)
          • Universidad Autónoma de Madrid (Spain)
          • Pr. Claire-Lise ACKERMANN, ESC Rennes School of Business (France)
          • Pr. Jean-Claude ANDREANI, ESCP Europe (France)
          • Pr. Christophe BENAVENT, Université Paris X (France)
          • Pr. Nour-Eddine BELHSEN, Ecole Nationale de Commerce et de Gestion - Tanger (Marocco)
          • Pr. Michèle BERGADAA, Université de Genève (Switzerland)
          • Pr. Johanne BRUNET, HEC Montréal (Canada)
          • Pr. Jean-Louis CHANDON, INSEEC (France)
          • Pr. Bruno COHANIER, NEOMA Business School (France)
          • Dr. Françoise CONCHON, INSEMMA (France)
          • Pr. Howard DAVEY, University of Waikato (New Zealand)
          • Pr. Olivier DROULERS, Université de Rennes 1 (France)
          • Pr. Richard FONTAINE, Université du Québec - UQAM (Canada)
          • Pr. Stéphane GANASSALI, Université Savoie Mont-Blanc (France)
          • Pr. Bruno GODEY, NEOMA Business School (France)
          • Pr. Michael HAENLEIN, ESCP Europe (France)
          • Pr. Jean Francois LEMOINE, Université Paris 1 (France)
          • Pr. Michael LINGENFELDER, Philipps-Universität Marburg (Germany)
          • Pr. Jean-Louis MOULINS, Université Aix, Aix-Marseille (France)
          • Pr. José-Miguel MUGICA, Universidad Pública de Navarra, Pamplona (Spain)
          • Pr. Alberto PASTORE, Università di Roma La Sapienza (Italy)
          • Pr  Patrick de PELSMACKER , University of Antwerp (Belgium)
          • Pr. Elyette ROUX, Université IAE- Aix, Aix-Marseille (France)
          • Pr. Donald SEXTON, Columbia University, New York City (USA)
          • Pr. Ralf WAGNER, University of Kassel (Germany)

           

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